The Candidate Experience Influences The Brand

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Branding is an important marketing topic. Some organizations invest heavily in a brand strategy that reaches many audiences, including the job seeker. A great brand attracts job candidates to an organization. As a marketer and HR professional, I have a unique perspective on this topic.  The marketer side understands the importance of brand equity and the HR side values the role it plays in talent acquisition.  Some organizations fail to make this connection. Other organizations offer poor candidate experiences, which cast a negative image. As a result, it harms the brand while turning away potential talent. Over the years, I

Could it Simply Be Your Generation?

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There is a lot of hype out there today, and there has been for quite of a few years, regarding generations in the workplace. It has become one of the key topics to focus on when it comes to interoffice dynamics and diversity issues in the workplace. And its fun to talk about it and classify people as such. While it is obvious that different events and cultural norms shape us all and these things can help define a generation of people (for example, who is dumb enough to think that 9/11 and the computer haven’t shaped the thought processes,

How Personality Assessment Can Help You Be A Better Leader

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“This is why I’m not married anymore,” said a participant in a recent leadership training class.   She was partly kidding, but it was obvious that the results of her personality assessment, which were being used to launch the leadership training series we were conducting for her company, had struck a cord. Her personality assessment showed that she was a highly dominant, take charge, get it done kind of person.  These characteristics had served her well in her role in finance with the organization, but she realized that maybe her personality had impacted the success of her marriage. In another conversation

2 Ways to Get What You’re Worth

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Out looking for a job or considering a discussion with your boss about a raise?  If you are, you need to do your research to consider what the knowledge, skills and abilities you have are worth in the marketplace and to the company in which you work or are negotiating with. (Note:  The best time to negotiate your worth is before you accept a job. Once you get locked in a job and a salary range, usually the only way to get a substantial raise is to switch jobs either through a promotion or a move to another organization.)  

Now don’t go changing your compensation structure without….

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You’re worried you’re not attracting the right talent or that you aren’t able to keep good talent around for long and you think it might be because of your salary structure.   Before you launch into a compensation structure overhaul (we’ll tell you how to do this next week on the blog), you need to: Know for sure that the reason you are having the problems you are having is in fact compensation related.  It may be that all your supervisors are jerks and people may leave even if you paid them twice as much.  Surveying employees, especially through exit

4 Criteria for Creativity: Women Working or Drones?

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What’s more creative:  1) drones delivering a Kindle to your door in 30 minutes or less or 2) women working? According to Fast Company’s  100 Most Creative People in Business, women in the workplace, in Saudi Arabia at least, is more creative. Princess Reema Bint Bandar Al-Saud topped the list of most creative people in business by inviting Saudi women to work. Quoted as saying, “You cannot have half your population not working,” the princess emphasizes why an “innovation” with people is more important than technology that allows all kinds of things to be delivered to your door as quickly

Looking for a Magic Wand in 2014?

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Are you a leader with a talent management problem like turnover, absenteeism, employee engagement, etc.? What if I gave you a magic wand in 2014 and it could wipe your problem out? One way to do this is to see yourself as a key driver of organizational strategy and results and then use this mindset to drive talent management process improvements that connect back to bottom line results. This mindset is your magic wand. Wait a minute you say! It can’t be that easy. Just thinking strategically can’t eliminate (insert your problem here). Recently, I described a process to a