The Experience Before the Experience: 3 Things Disney Can Teach Us About Worldclass Onboarding

You’ve drunk the Kool-Aid.  You put down your deposit, and you’re now trying to figure out how to schedule dining reservations 180 days out. And, despite how much everyone has told you about FastPasses, you are still a little confused about how and when you are supposed to book them, which ones are first tier and which ones are second tier, and really, which rides are worth getting a FastPast for. There are so many choices and decisions to navigate as you embark on your first trip to Disney World! Such was my experience as we spent the spring planning

The Candidate Experience Influences The Brand

Branding is an important marketing topic. Some organizations invest heavily in a brand strategy that reaches many audiences, including the job seeker. A great brand attracts job candidates to an organization. As a marketer and HR professional, I have a unique perspective on this topic.  The marketer side understands the importance of brand equity and the HR side values the role it plays in talent acquisition.  Some organizations fail to make this connection. Other organizations offer poor candidate experiences, which cast a negative image. As a result, it harms the brand while turning away potential talent. Over the years, I

The name of the game is FREEDOM: How innovative companies motivate, get, and retain the best…

“The competition to hire the best will increase in the years ahead. Companies that give extra flexibility (freedom) to their employees will have the edge in this area.” Bill Gates I can’t neglect (since I missed the window over the 4th) to make sure to make a point about freedom during our nation’s birthday month. And as by coincidence or actually, by what really makes a whole lot of sense, you can’t talk about what drives innovation without talking about freedom. America is a country that was built around the concept of freedom. Despite a presidential campaign grounded on “Making

What You Pay Does Matter

“$11.32 an hour,” she said. “That’s what many people can earn sitting on their couch. How am I supposed to encourage them to get off the couch when many of the jobs they qualify for don’t pay that?” This statement came from a frustrated state career center worker tasked with getting individuals off federal and state assistance through a job placement program. I could turn this conversation into a political post, but I won’t go there.  Instead, I’d like to focus on how it illustrates a basic premise of motivation. I’m going to spend the next few weeks talking about

Now don’t go changing your compensation structure without….

You’re worried you’re not attracting the right talent or that you aren’t able to keep good talent around for long and you think it might be because of your salary structure.   Before you launch into a compensation structure overhaul (we’ll tell you how to do this next week on the blog), you need to: Know for sure that the reason you are having the problems you are having is in fact compensation related.  It may be that all your supervisors are jerks and people may leave even if you paid them twice as much.  Surveying employees, especially through exit