What do you want to be when you grow up? It’s a question we’ve all heard (and probably asked) a hundred times. The truth is, career development is less about picking one answer and more about figuring out what makes life meaningful.
In our latest Coaching Moment video, Taylor shares how we introduce educators in Alabama to the idea of Ikigai—a Japanese word that simply means “reason for being.” Think of it as the place where passion, skill, purpose, and paycheck overlap. Or, in other words, the thing that gets you out of bed in the morning.
Here’s how the activity works:
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Write down what you love.
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List what the world needs.
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Think about what you’re good at.
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Add what you can get paid for.
Once you’ve got three or so ideas in each box, start looking for themes. That’s where the magic happens.
And it’s not just a fun exercise. Researchers have found that people with a strong sense of ikigai enjoy better health, lower stress, and even longer lives. Other studies show that lifestyle and community support play a big role in shaping our sense of purpose too.
Universities are paying attention as well. Johns Hopkins encourages students to use ikigai to line up passion with career choices. And Harvard Macy Institute points out how reflecting on ikigai can help educators reconnect with meaning in their work.
So next time you (or someone you’re coaching) feels stuck on career decisions, pull out a sheet of paper and try the ikigai exercise. You might be surprised at what you uncover.
👉 Watch the Coaching Moment video to see Taylor walk through the activity and discover your own reason for being.